My last music business book, Six-Figure Musician, somehow broke outside the music industry and found a non-musician audience of entrepreneurs, bloggers, speakers, writers, filmmakers, and others with a message to spread. These non-musicians realized they aren't any different from musicians -- both need to develop an audience, get people to their events, and create in-demand products.
They realized what we do to spread music works to spread other things...like books, new ideas, and films.
Because of this, lots of opportunities presented themselves. I followed through on a few of the really good ones.
This "quick detour" has lasted longer than I expected and it's still going. At this point, it's no longer a detour. I am not currently taking on new music business clients, although I am still hosting Music Business Radio.
MusicMarketing.com is for sale. Note that this is the domain only, not any of the content currently hosted on this domain, the mailing list, or other intellectual property.
Where To Find Me Now
If you like my thoughts on marketing, here are two places where you'll be able to get something current...
1. 23 Hours (RSS feed) - This is a non-music marketing blog for creative entrepreneurs who have a message to spread and care more about impact than money, although there is plenty of advice on how to make more money here.
2. RED Podcast - RED is a podcast about how to reach, expand, and develop an audience. If you're looking to influence more people with your work, this is the podcast for you.
Everything at the above two sites applies to your music business. Don't let the non-musician wrapping fool you.
If you need to get in touch with me, the best way is via Twitter @davidhooper.